نوع مقاله : مقاله پژوهشی
موضوعات
عنوان مقاله English
نویسندگان English
Technology-driven business model innovation (TBMI) is recognized as a key mechanism for value creation, achieving competitive advantage, and adapting to dynamic technological environments. With the growing importance of this area in management studies, the need for a comprehensive framework that addresses various dimensions of this type of innovation has become evident. The primary objective of this study is to propose a holistic framework for TBMI based on a systematic review of the literature. This qualitative research employs a systematic literature review methodology. A total of 328 articles were reviewed, and after multiple screening stages, 21 articles were selected for final analysis. The findings reveal that TBMI encompasses three core dimensions: technological and technical aspects, value creation aspects, and sustainability aspects. These dimensions are defined through criteria such as technological capabilities, value propositions, and economic, social, and environmental sustainability. The factors influencing TBMI are categorized into four groups: internal organizational factors, external environmental factors, information and knowledge-related factors, and platform and infrastructure-related factors. Additionally, TBMI strategies include technology-based strategies, learning and adaptation strategies, customer and market-driven strategies, and values and sustainability-oriented strategies. The outcomes of TBMI manifest in enhanced organizational performance, competitive advantage, sustainability, and improved customer experience. The results indicate that TBMI is a multidimensional approach requiring the coordinated management of internal and external factors, leveraging information and knowledge, and strengthening digital infrastructures. The proposed framework provides valuable insights for researchers and practitioners to better understand this domain and design innovative strategies.
کلیدواژهها English